Global Marketing for Bangladesh’s Garment Industry
Introduction Bangladesh’s garment manufacturing industry has been the cornerstone of the nation’s economic success story. It’s not just about churning out clothes; it’s about creating millions of jobs, driving growth, and now, weaving a new path towards becoming a proactive player in the global fashion arena. The industry’s strength lies in its skilled workforce, honed […]
Sustainability in Apparel Retail: Myth or Marketing Strategy?
Sustainability has become a catchphrase in the apparel retail industry, with brands touting eco-friendly practices, sustainable materials, and ethical production processes. But behind the greenwashed marketing campaigns, many argue that sustainability in apparel retail is more of a myth than a reality—an attractive strategy designed to appeal to the growing base of environmentally conscious consumers. […]
Strengthening Bangladesh’s GMT Sector through Capacity Building
Vision 2030 for Bangladesh Gmt Sector $100 billion Considering our world’s reliance on fashion and sartorial expressions, have we ever reflected on the industry that propels it forward? Third-world countries like Bangladesh, known for their inexpensive labor, play a significant role in manufacturing these garments. Let’s dive deep into the intricacies of this industry in […]
Embracing Sustainability: How Global Sports Brands Are Leading the Way
In today’s world, sustainability isn’t just a buzzword—it’s a necessity. As consumers become more eco-conscious, global sports brands like Nike, Puma, and Adidas are stepping up their game by embracing sustainable practices and materials in their products. Here’s a closer look at how these brands are making a difference and setting ambitious net-zero targets: […]
