Retail Store vs. Online Sales for High-End Customised Garments: Where Should a Startup Brand Focus?
Launching a startup in the high-end fashion space is always an exciting journey. When your garments are priced above INR 10,000, the stakes are higher, and so are the expectations from your target audience. For such a niche, customized product, startups often face a critical question: should they focus more on retail store sales/marketing or […]