Bracketing in Retail: A Strategic Pricing Approach
According to a 2022 survey by customer-experience platform Narvar, nearly two-thirds of shoppers reported bracketing their purchases. And the trend is becoming more and more of the norm with 15% of shoppers saying that bracketing is just how they shop now. But why? Well, in short, bracketing is really convenient. Bracketing effectively gives customers the ability to bring […]
Odisha’s Textile Industry: Opportunities and Challenges
The textile industry in Odisha has been gaining traction in recent years, positioning the state as an emerging hub for textile manufacturing in the eastern region of India. This growth can be attributed to the industry-friendly policies implemented by the state government, which have attracted top apparel and textile companies to invest substantial capital in […]